Today, at Unite Europe, we announced new products that will launch in June.If you are an existing customer we will be inviting you to transition over to the new products with personalized offers.
Why are we introducing these new subscription products?
It’s harder to be successful today. Market is larger, consumers are spending their time in different ways. Mobile is in the ascendancy, console and PC need bold creativity and VR/AR is in a pioneer moment. Against this, Unity isn’t as accessible as it could be – a core product with add ons for a larger up front price and upgrade fees every 2 or so years didn’t seem to be cutting it.
So, we wanted to simplify. We wanted to give more value. With our three new products we’re confident we have increased the ability for you to reach the largest audience, provided increased no worry access to the latest tech and made Unity more affordable.
With our new products you benefit from:
- All platforms. No iOS or Android Pro add ons, everything’s now included
- All updates more regularly, with no extra costs
- New features and tools – from performance reporting to new Analytics realtime and raw data to Asset Store project packs and more
What are the new products and prices?
Personal stays as it is. Free and fully featured. It’s democratization of development at it’s best. Revenue or funding cap of $100k per year.
Unity Plus –$35/month for a 12 month plan. $49/month, for a monthly plan.
An all-new version of Unity, designed for individuals and teams who want even more useful and effective tools that will help them release commercial games and interactive experiences.Plus comes with the same revenue cap as Personal, $100k per year.
Unity Pro –$125/month with one year commitment, no revenue cap.
The new and improved version of Unity Pro for professional individuals and teams who need complete flexibility for creating commercial games and interactive content.
For large organizations wanting source code and enterprise support. Unity Enterprise is purchased through a Unity representative, pricing upon request.
Pay to own option
In addition, we will be offering pay to own Pro products for customers who want to keep their version of Unity at the end of their subs period. Existing perpetual customers will be able to purchase either a 24- or 36 month prepaid subscription to Pro that allows them to keep the software as a perpetual version at the end of their commitment period. The 36 month prepaid pay to own option will be available to new customers as well. Pricing for the pay to own options will be available when we launch the new licensing.
What do the new products mean for you?
We’ll contact existing customers with more information about upgrading to the new subscription. To make this process go smoothly, we’ll stagger the communication to groups of customers, starting in mid June and continuing over the following months. See the customermigration roadmapto find out when you can switch to the new subscription.
Subscribers can stay on their current subscriptions until June, 2018. Customers with perpetual licenses can continue on their current licenses for as long as they like, but we will stop supporting Unity 5 perpetual licenses with new features and updates by March 3, 2017.
For more information:
Watch the full Unite Europe Amsterdam keynote.
Readthe New Unity Subscription FAQ.
Talk to us about the new licensing on the forum.